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- [7] Customer-centric Approach in Terms of Online Marketing INNOVATION MANAGEMENT AND SUSTAINABLE ECONOMIC COMPETITIVE ADVANTAGE: FROM REGIONAL DEVELOPMENT TO GLOBAL GROWTH, VOLS I - VI, 2015, 2015, : 2730 - 2738
- [10] Mindful consumption: a customer-centric approach to sustainability Journal of the Academy of Marketing Science, 2011, 39 : 21 - 39