E-Success: An Instrument for Measuring Website Success

被引:0
|
作者
Grueter, Marcel [1 ]
Blattmann, Olivier [2 ]
von Burg, Simone [2 ]
Myrach, Thomas [2 ]
机构
[1] Univ Bern, Inst Informat Syst, CH-3012 Bern, Switzerland
[2] Univ Bern, Informat Management, CH-3012 Bern, Switzerland
关键词
successful websites; success measurement; measurement instrument; objectives; monitoring of objectives; INFORMATION-SYSTEMS SUCCESS; MULTIPLE-ITEM SCALE; SERVICE QUALITY; DELONE; MODEL;
D O I
10.1007/978-3-211-99407-8_8
中图分类号
TP39 [计算机的应用];
学科分类号
081203 ; 0835 ;
摘要
The following study describes the development of c-Success, an instrument for assessing the success of websites from a business perspective. E-Success is based on a model derived from theory and incorporates a measurement and evaluation process, as well as an extensive catalog of objectives. By evaluating objectives according to their importance for a company, e-Success may be used to assess the success of websites of the most diverse businesses, regardless of size or sector. This enables improvement measures to be derived and provides the foundation for a successful Internet presence. Furthermore, empirical use of the instrument among Swiss hoteliers and Valais winemakers indicates specific strengths and weaknesses of e-Success.
引用
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页码:87 / +
页数:3
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