Measuring the success of your website: A customer-centric approach to website management

被引:0
|
作者
Smith, AG [1 ]
机构
[1] Victoria Univ Wellington, Wellington, New Zealand
关键词
Internet; statistics; customer service;
D O I
10.1108/oir.2002.26.6.427.5
中图分类号
TP [自动化技术、计算机技术];
学科分类号
0812 ;
摘要
引用
收藏
页码:427 / 428
页数:2
相关论文
共 50 条
  • [21] Measuring Customer Relationship Management Performance: A Consumer-Centric Approach
    Zinnbauer, Markus A.
    Eberl, Markus
    JOURNAL OF MARKETING CHANNELS, 2005, 12 (03) : 79 - 104
  • [22] Wine tourism experiences: A collaborative approach to implementing customer-centric offerings
    Ehm, Laura
    ZEITSCHRIFT FUR TOURISMUSWISSENSCHAFT, 2024, 15 (03): : 239 - 250
  • [23] Foreign market entry with circular business models: a customer-centric approach
    Eskiyerli, Devrim Yurdaanik
    Ewertz, Simon
    FRONTIERS IN SUSTAINABILITY, 2024, 5
  • [24] How much is your content worth? Measuring website content ROI
    Miller, Ron
    ECONTENT, 2008, 31 (02) : 38 - 42
  • [25] Destination website management: A social constructionist approach
    Kanazawa, Flavio Notomi
    Lourencao, Marina
    Caldeira de Oliveira, Jorge Henrique
    Engracia Giraldi, Janaina de Moura
    JOURNAL OF DESTINATION MARKETING & MANAGEMENT, 2021, 19
  • [26] Revamping an Art Library Website An Approach to Sink Your Teeth Into
    Becker, Danielle
    ONLINE, 2010, 34 (02): : 12 - 15
  • [27] A website for pilot and feasibility studies: giving your research the best chance of success
    Claire Louise Chan
    Pilot and Feasibility Studies, 5
  • [28] A website for pilot and feasibility studies: giving your research the best chance of success
    Chan, Claire Louise
    PILOT AND FEASIBILITY STUDIES, 2019, 5 (01)
  • [29] Gist: A model for design and management of content and interactivity of customer-centric web sites
    Albert, Terri C.
    Goes, Paulo B.
    Gupta, Alok
    MIS Quarterly: Management Information Systems, 2004, 28 (02): : 161 - 182
  • [30] The Individualization of Travel - Customer Management via Website, Mobile and Social Media
    Helbing, Thomas
    TRENDS AND ISSUES IN GLOBAL TOURISM 2011, 2011, : 165 - 172