Business models and market entry mode choice of small software firms

被引：41

作者：

Ojala A. ^{[1
]}

Tyrväinen P. ^{[1
]}

机构：

[1] Department of Computer Science and Information Systems, University of Jyväskylä, FI-40014 Jyväskylä, University of Jyvaskyla

来源：

Journal of International Entrepreneurship | 2006年 / 4卷 / 2-3期

关键词：

Business models; Entry mode; Market entry; Small firms; Software;

D O I：

10.1007/s10843-006-0001-z

中图分类号：

学科分类号：

摘要：

So far the critical choice of the entry mode for a target country has been examined ignoring the special features of firms. Particularly, the impact of the wide variation of business models of software firms has been ignored. This multi case study investigates the relation between the business model and the entry mode, of eight software firms. The results imply that the product strategy and the service and implementation model of a software firm are closely connected to the entry mode choice, while the distribution model of intangible software products does not seem to have an impact on the operation mode. © Springer Science+Business Media, LLC 2007.

引用

页码：69 / 81

页数：12

共 50 条

[1] Internationalization of Malaysian Service Firms: Business Strategy and Choice of Foreign Market Entry Mode
Asgari, Mohammadreza
Ahmad, Syed Zamberi
PROCEEDINGS OF 2010 INTERNATIONAL CONFERENCE ON BUSINESS, ECONOMICS AND TOURISM MANAGEMENT, 2010, : 266 - 270
[2] Choice of foreign market entry mode in service firms
Blomstermo, Anders
Sharma, D. Deo
Sallis, James
INTERNATIONAL MARKETING REVIEW, 2006, 23 (2-3) : 211 - 229
[3] Foreign market entry mode choice of service firms: A contingency perspective
Ekeledo, I
Sivakumar, K
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, 1998, 26 (04) : 274 - 292
[4] Foreign market entry mode choice of service firms: A contingency perspective
Ikechi Ekeledo
K. Sivakumar
Journal of the Academy of Marketing Science, 1998, 26 : 274 - 292
[5] THE IMPACT OF MARKET-RELATED FACTORS ON THE CHOICE OF FOREIGN MARKET ENTRY MODE BY SERVICE FIRMS
Sarapovas, Tadas
Huettinger, Maik
Rickus, Domas
ORGANIZATIONS AND MARKETS IN EMERGING ECONOMIES, 2016, 7 (01) : 34 - 52
[6] Market entry decisions of US small and medium-sized software firms
Ojala, Arto
Tyrvainen, Pasi
MANAGEMENT DECISION, 2008, 46 (1-2) : 187 - 200
[7] Entry Barriers of Small and Medium-Sized Software Firms in the Japanese Market
Ojala, Arto
Tyrvainen, Pasi
THUNDERBIRD INTERNATIONAL BUSINESS REVIEW, 2007, 49 (06) : 689 - 705
[8] THE IMPACT OF STRATEGIC CHARACTERISTICS, AND MARKET POPENTIAL ON BORN GLOBAL FIRMS' CHOICE OF ENTRY MODE
Efrat, Kalanit
Shoham, Aviv
PROCEEDINGS OF THE 2010 ACADEMY OF MARKETING SCIENCE (AMS) ANNUAL CONFERENCE, 2015, : 95 - 95
[9] SMALL FIRMS CHOICE OF BUSINESS STRATEGIES
VARIYAM, JN
KRAYBILL, DS
SOUTHERN ECONOMIC JOURNAL, 1993, 60 (01) : 136 - 145
[10] Southeast Asian market entry mode choice of Chinese firms under the Belt and Road Initiative
Yu Fan
Zhao Ying
Yao Jianfeng
PROCEEDINGS OF THE 2ND INTERNATIONAL SYMPOSIUM ON BUSINESS CORPORATION AND DEVELOPMENT IN SOUTH-EAST AND SOUTH ASIA UNDER B&R INITIATIVE (ISBCD 2017), 2017, 42 : 157 - 161

← 1 2 3 4 5 →