The Relationship between Customer-oriented Third-party Logistics Provider and Logistics Improvement of Customer Firm

被引：0

作者：

Sun Shan-ling ^{[1
]}

Du Zhao-hui ^{[1
]}

机构：

[1] Harbin Inst Technol, Sch Management, Harbin 150001, Peoples R China

来源：

2012 INTERNATIONAL CONFERENCE ON MANAGEMENT SCIENCE & ENGINEERING | 2012年

关键词：

reverse logistics; third-party logistics; customer orientation; customer value theory; CHINA;

D O I：

暂无

中图分类号：

C93 [管理学]; O22 [运筹学];

学科分类号：

070105 ; 12 ; 1201 ; 1202 ; 120202 ;

摘要：

The sprung up of reverse logistics, makes the third-party logistics providers facing new opportunities and challenges, how to create greater customer value to increase the competitiveness of enterprises get more attention. Based on customer value theory, the research built a new theoretical model. By questionnaire 147 third-party logistics companies, with the help of software SPSS17.0 and AMOS7.0, using factor analysis and path analysis, the research obtained the conclusion that there is a significant positive correlation between third-party logistics provider owning reverse logistics customer orientation and customer firm logistics improvement. The study discussed the application of the research in theory and practice in the end. It provides a new way of thinking for the expansion study of third-party logistics, and also figures out the development direction of three-party logistics provider.

引用

页码：533 / 540

页数：8

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