ADVERTISING THEORY AND PRACTICE, 4th edition

被引：0
|
作者：
Kelley, William T.
机构：
来源：
JOURNAL OF MARKETING | 1953年 / 18卷 / 02期
关键词：
D O I：
10.2307/1248001
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：208 / 208
页数：1
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