CONTEXTUAL INFLUENCES ON CONSUMER PRICE RESPONSES - AN EXPERIMENTAL-ANALYSIS

被引：126
|
作者：
BERKOWITZ, EN
WALTON, JR
机构：
来源：
JOURNAL OF MARKETING RESEARCH | 1980年 / 17卷 / 03期
关键词：
D O I：
10.2307/3150533
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：349 / 358
页数：10
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