CONTEXTUAL INFLUENCES ON CONSUMER PRICE RESPONSES - AN EXPERIMENTAL-ANALYSIS

被引：126

|

作者：

BERKOWITZ, EN

WALTON, JR

机构：

来源：

JOURNAL OF MARKETING RESEARCH | 1980年 / 17卷 / 03期

关键词：

D O I：

10.2307/3150533

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：349 / 358

页数：10

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