STRATEGIC MANAGEMENT OF THE SOCIALLY RESPONSIBLE FIRM - INTEGRATING MANAGEMENT AND MARKETING THEORY

被引：0

作者：

MURRAY, KB ^{[1
]}

MONTANARI, JR ^{[1
]}

机构：

[1] ARIZONA STATE UNIV,MANAGEMENT,TEMPE,AZ 85287

来源：

ACADEMY OF MANAGEMENT REVIEW | 1986年 / 11卷 / 04期

关键词：

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：815 / 827

页数：13

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