RELIABILITY AND VALIDITY OF ALTERNATIVE MEASURES OF CHANNEL MEMBER SATISFACTION

被引：172
|
作者：
RUEKERT, RW [1 ]
CHURCHILL, GA [1 ]
机构：
[1] UNIV WISCONSIN,MADISON,WI 53706
来源：
JOURNAL OF MARKETING RESEARCH | 1984年 / 21卷 / 02期
关键词：
D O I：
10.2307/3151706
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：226 / 233
页数：8
相关论文
共 50 条
  • [41] PROJECTIVE TECHNIQUES: IN SEARCH OF AN ALTERNATIVE TO VALIDITY AND RELIABILITY
    Antunes, Luiz Guilherme Rodrigues
    de Freitas Souza, Rafael
    Ferreira, Ana Cristina
    de Aguiar Zanola, Fernanda
    de Barros Vilas Boas, Luiz Henrique
    REVISTA BRASILEIRA DE MARKETING, 2024, 23 (03): : 1277 - 1314
  • [42] DISCRIMINANT VALIDITY OF WORK ALIENATION AND WORK SATISFACTION MEASURES
    SEYBOLT, JW
    GRUENFELD, L
    JOURNAL OF OCCUPATIONAL PSYCHOLOGY, 1976, 49 (04): : 193 - 202
  • [43] The Psychiatric Care Satisfaction Questionnaire: a reliability and validity study
    D. A. Barker
    M. W. Orrell
    Social Psychiatry and Psychiatric Epidemiology, 1999, 34 : 111 - 116
  • [44] Turkish Validity and Reliability of the Satisfaction with Simulation Experience Scale
    Tuzer, Hilal
    Kocatepe, Vildan
    Yilmazer, Tuba
    Inkaya, Bahar
    Unver, Vesile
    Levett-Jones, Tracy
    KONURALP TIP DERGISI, 2022, 14 (03): : 461 - 468
  • [45] Development, Reliability, and Validity of a New Preference and Satisfaction Questionnaire
    Gold, Deborah T.
    Horne, Rob
    Coon, Cheryl D.
    Price, Mark A.
    Borenstein, Jeff
    Varon, Sepideh F.
    Satram-Hoang, Sacha
    Macarios, David
    VALUE IN HEALTH, 2011, 14 (08) : 1109 - 1116
  • [46] Validity and Reliability of the Korean Version of the Couple Satisfaction Index
    Suk-Sun, Kim
    Minji, Gil
    Daeun, Kim
    Sunhai, Kim
    Dayeon, Heo
    Young, Moon Nan
    JOURNAL OF KOREAN ACADEMY OF NURSING, 2022, 52 (02) : 228 - 243
  • [47] Validity and reliability of global ratings of satisfaction with epilepsy surgery
    Wahby, Sandra
    Lawal, Oluwaseyi A.
    Sajobi, Tolulope T.
    Keezer, Mark R.
    Nguyen, Dang K.
    Malmgren, Kristina
    Atkinson, Mark J.
    Hader, Walter J.
    Josephson, Colin B.
    Macrodimitris, Sophia
    Patten, Scott B.
    Pillay, Neelan
    Sharma, Ruby
    Singh, Shaily
    Starreveld, Yves
    Wiebe, Samuel
    EPILEPSIA, 2022, 63 (04) : 777 - 788
  • [48] The psychiatric care satisfaction questionnaire: a reliability and validity study
    Barker, DA
    Orrell, MW
    SOCIAL PSYCHIATRY AND PSYCHIATRIC EPIDEMIOLOGY, 1999, 34 (02) : 111 - 116
  • [49] Reliability and Validity of the Resident Satisfaction Index in Assisted Living
    Holmes, Sarah D.
    Resnick, Barbara
    Galik, Elizabeth
    Gruber-Baldini, Ann
    Kusmaul, Nancy
    JOURNAL OF APPLIED GERONTOLOGY, 2021, 40 (06) : 638 - 647
  • [50] Learning satisfaction: validity and reliability testing for students' learning satisfaction questionnaire (SLSQ)
    Topala, Ioana
    Tomozii, Simona
    INTERNATIONAL CONFERENCE EDUCATION AND PSYCHOLOGY CHALLENGES - TEACHERS FOR THE KNOWLEDGE SOCIETY, 2ND EDITION (EPC -TKS 2013), 2014, 128 : 380 - 386
12345