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BUILDING STRONG BRANDS - AAKER,DA
被引:0
|
作者
:
JONES, J
论文数:
0
引用数:
0
h-index:
0
JONES, J
机构
:
来源
:
LIBRARY JOURNAL
|
1995年
/ 120卷
/ 19期
关键词
:
D O I
:
暂无
中图分类号
:
G25 [图书馆学、图书馆事业];
G35 [情报学、情报工作];
学科分类号
:
1205 ;
120501 ;
摘要
:
引用
收藏
页码:84 / 84
页数:1
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