ATTENTION TO AND DISTRACTION FROM RISK INFORMATION IN PRESCRIPTION DRUG TELEVISION ADVERTISING: AN EYE TRACKING STUDY

被引:0
|
作者
Boudewyns, Vanessa [1 ]
Sullivan, Helen [2 ]
O'Donoghue, Amie [3 ]
Marshall, Sandra [4 ]
Williams, Pamela [5 ]
机构
[1] RTI Int Washington, Washington, DC USA
[2] US FDA, Silver Spring, MD USA
[3] US FDA, Ctr Drug Evaluat & Res, Silver Spring, MD USA
[4] EyeTracking Inc, Solana Beach, CA USA
[5] RTI Int, Res Triangle Pk, NC USA
关键词
D O I
暂无
中图分类号
B84 [心理学];
学科分类号
04 ; 0402 ;
摘要
D159
引用
收藏
页码:S327 / S327
页数:1
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