Research on the Development Strategy of Agricultural Products E-commerce Based on Cold Chain Logistics Standardization

被引：0
|
作者：
Deng, Xiaojun [1 ]
Wang, Huan [1 ]
机构：
[1] Hubei Univ Automot Technol, Shiyan, Peoples R China
来源：
PROCEEDINGS OF 2018 CHINA MARKETING INTERNATIONAL CONFERENCE: SMART MARKETING: HUMAN, TECHNOLOGY AND INNOVATION | 2018年
关键词：
Cold chain logistics; Standardization; Agricultural products e-commerce;
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
With the rapid development of the Internet, e-commerce is gradually entering our life. At present, there are over 30,000 agricultural e-commerce platforms in China, among which 4,000 are agricultural products e-commerce platforms. Generally speaking, China's agricultural products e-commerce is in the period of rapid development, the market potential is huge. In the face of the lag development of agricultural products cold chain logistics standardization system in China, only building and perfecting the standardization system of agricultural products cold chain logistics suitable for the national conditions of our country, can effectively improve the market competitiveness of the agricultural products e-commerce in China.
引用
收藏
页码：634 / 635
页数：2
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