Multinationality and firm performance: The moderating role of R&D and marketing capabilities

被引：417
|
作者：
Kotabe, M [1 ]
Srinivasan, SS
Aulakh, PS
机构：
[1] Temple Univ, Fox Sch Business & Management, Washburn Chair Int Business & Mkt, Philadelphia, PA 19122 USA
[2] Temple Univ, Fox Sch Business & Management, Inst Global Management Studies, Philadelphia, PA 19122 USA
[3] Drexel Univ, Philadelphia, PA 19104 USA
来源：
JOURNAL OF INTERNATIONAL BUSINESS STUDIES | 2002年 / 33卷 / 01期
关键词：
D O I：
10.1057/palgrave.jibs.8491006
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
Researchers in international business have long been interested in understanding the relationship between the multinationality of a firm and its market performance. This article contributes to this research stream by incorporating firm heterogeneity in examining the multinationality-performance relationship. The findings, based on a time series cross-sectional analysis of firms from 12 different industries over a seven-year period, indicate that the impact of multinationality on both financial and operational performance is moderated by firm's R&D and marketing capabilities.
引用
收藏
页码：79 / 97
页数：19
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