Towards an Ethical Application of Customer Feedback Data

被引:0
|
作者
Smith, Ross [1 ]
机构
[1] Microsoft Corp, Redmond, WA 98052 USA
来源
2017 IEEE INTERNATIONAL CONFERENCE ON BIG DATA (BIG DATA) | 2017年
关键词
ethics; data; gamification; governance; customer;
D O I
暂无
中图分类号
TP18 [人工智能理论];
学科分类号
081104 ; 0812 ; 0835 ; 1405 ;
摘要
Every business is a technology business. There are very few businesses that can survive without a web presence. A huge part of being a successful digital business is effective use of customer data. As more and more consumer behavior is tracked online, the reputation of a business is dependent upon it's ethical treatment of customer data. There are several categories where service operations must acknowledge and respect customer data.
引用
收藏
页码:3955 / 3957
页数:3
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