Towards an Ethical Application of Customer Feedback Data
被引:0
|
作者:
Smith, Ross
论文数: 0引用数: 0
h-index: 0
机构:
Microsoft Corp, Redmond, WA 98052 USAMicrosoft Corp, Redmond, WA 98052 USA
Smith, Ross
[1
]
机构:
[1] Microsoft Corp, Redmond, WA 98052 USA
来源:
2017 IEEE INTERNATIONAL CONFERENCE ON BIG DATA (BIG DATA)
|
2017年
关键词:
ethics;
data;
gamification;
governance;
customer;
D O I:
暂无
中图分类号:
TP18 [人工智能理论];
学科分类号:
081104 ;
0812 ;
0835 ;
1405 ;
摘要:
Every business is a technology business. There are very few businesses that can survive without a web presence. A huge part of being a successful digital business is effective use of customer data. As more and more consumer behavior is tracked online, the reputation of a business is dependent upon it's ethical treatment of customer data. There are several categories where service operations must acknowledge and respect customer data.