Compatibility and distribution strategies of asymmetric competing digital platforms

被引：1
|
作者：
Zhang, Shuhua [1 ,3 ]
Cai, Wenyu [1 ,2 ]
Wang, Xinyu [1 ]
Ye, Xiaofen [3 ,4 ]
机构：
[1] Tianjin Univ Finance & Econ, Coordinated Innovat Ctr Computable Modeling Manage, Tianjin, Peoples R China
[2] Lyuliang Univ, Dept Econ & Management, Luliang 033000, Shanxi, Peoples R China
[3] South China Agr Univ, Zhujiang Coll, Guangzhou, Guangdong, Peoples R China
[4] South China Agr Univ, Zhujiang Coll, Guangzhou 510900, Guangdong, Peoples R China
来源：
MANAGERIAL AND DECISION ECONOMICS | 2024年 / 45卷 / 03期
基金：
中国国家自然科学基金;
关键词：
CHANNEL SUPPLY-CHAIN; PRICE-COMPETITION; 2-SIDED MARKETS; COORDINATION; INVESTMENT; DECISIONS; SELECTION; SERVICE;
D O I：
10.1002/mde.4062
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
We develop a game theoretic model to study the compatibility and distribution decisions of two asymmetric competing platform owners. It is found that there are two equilibrium distribution structures for the two platform firms. Then a Pareto optimality distribution structure for the two firms is discovered. We proceed to discuss the platform's compatibility decision under the equilibrium distribution structures, and find that the equilibrium compatibility decisions depend on the average royalty. We further examine the impact of firm's distribution decisions over their compatibility decisions. Finally, we discuss how retailers will benefit from platform owner's compatibility decisions.
引用
收藏
页码：1309 / 1332
页数：24
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