A Choice Matching Approach for Discrete Choice Analysis: An Experimental Investigation in the Laboratory

被引：2

作者：

Cerroni, Simone ^{[1
,2
]}

Derbyshire, Daniel W. ^{[3
]}

Hutchinson, W. George ^{[4
,5
]}

Nayga Jr, Rodolfo M. ^{[6
]}

机构：

[1] Univ Trento, Dept Econ & Management, Trento, Italy

[2] Univ Trento, C3A, Trento, Italy

[3] Univ Exeter, European Ctr Environm & Human Hlth, Exeter, England

[4] Queens Univ Belfast, Gibson Inst, Belfast, North Ireland

[5] Queens Univ Belfast, Inst Global Food Secur, Belfast, North Ireland

[6] Texas A&M Univ, Dept Agr Econ, College Stn, TX USA

来源：

LAND ECONOMICS | 2023年 / 99卷 / 01期

关键词：

WILLINGNESS-TO-PAY; SOCIAL DESIRABILITY BIAS; TEST-RETEST RELIABILITY; HYPOTHETICAL BIAS; CONTINGENT VALUATION; CHEAP TALK; TEMPORAL STABILITY; EXPERIMENTAL ECONOMICS; PREFERENCE STABILITY; VALIDITY;

D O I：

10.3368/le.012621-0009R1

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

This article is the first empirical application of the choice matching (CMa) method in discrete choice experiments (DCEs). An artifactual field experiment was conducted to test whether CMa applied to a DCE sur-vey improves the validity and reliability of estimated preferences regarding standard hypothetical DCEs. Two experimental treat-ments were developed. In the first, subjects were exposed to a CMa- based DCE; in the second, subjects were exposed to a standard hypothetical DCE survey. Results suggest that although a CMa- based DCE does not improve validity, it can increase the reliability of esti-mated preferences. (JEL C25, Q18)

引用

页码：80 / 102

页数：23

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