Understanding CRM performance: The mediating role of customer satisfaction

被引：0
|
作者：
Hsu, Cheng-Se [1 ]
Yang, Yi-Feng [2 ]
机构：
[1] Master’s Program for Foreign Language Service Industries, Da-Yeh University, No. 168, University Rd, Dacun, Changhua, Taiwan
[2] Graduate School of Business and Administration, Shu-Te University, No. 59, Hengshan Rd, Yanchao Dist, Kaohsiung City, Taiwan
来源：
ICIC Express Letters, Part B: Applications | 2015年 / 6卷 / 08期
关键词：
Compendex;
D O I：
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中图分类号：
学科分类号：
摘要：
Customer satisfaction
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页码：2153 / 2157
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