Brand benefits

被引:0
|
作者
机构
来源
关键词
Compression garments - Medical textiles;
D O I
暂无
中图分类号
学科分类号
摘要
引用
收藏
相关论文
共 50 条
  • [1] Green brand benefits and their influence on brand loyalty
    Lin, Jialing
    Lobo, Antonio
    Leckie, Civilai
    MARKETING INTELLIGENCE & PLANNING, 2017, 35 (03) : 425 - 440
  • [2] The influences of brand benefits on brand loyalty: Intermediate mechanisms
    Huang, Shyh-Ming
    Fang, Shyh-Rong
    Fang, Shih-Chieh
    Huang, Chao-Chin
    AUSTRALIAN JOURNAL OF MANAGEMENT, 2016, 41 (01) : 141 - 160
  • [3] Green Brand Benefits and Brand Outcomes: The Mediating Role of Green Brand Image
    Bashir, Shahid
    Khwaja, Muddasar Ghani
    Rashid, Yasir
    Turi, Jamshid Ali
    Waheed, Tariq
    SAGE OPEN, 2020, 10 (03):
  • [4] Brand Public Benefits and Consumer Engagement
    Choi, Nak-Hwan
    Wang, Jing
    Chen, Chang
    JOURNAL OF ASIAN FINANCE ECONOMICS AND BUSINESS, 2019, 6 (02): : 147 - 160
  • [5] Franchising brand benefits: An integrative perspective
    Ghantous, Nabil
    Christodoulides, George
    INDUSTRIAL MARKETING MANAGEMENT, 2020, 91 : 442 - 454
  • [6] INCREASE BRAND LOYALTY THROUGH BRAND BENEFITS ON DOMESTIC PRODUCTS IN INDONESIA
    Dirgantari, Puspo Dewi
    Yusary, Sarah
    Wibowo, Lili Adi
    Hidayat, Yusuf Murtadlo
    Soegoto, Eddy Soeryanto
    Mahphoth, Mohd Halim bin
    Martha, Jefry Aulia
    JOURNAL OF EASTERN EUROPEAN AND CENTRAL ASIAN RESEARCH, 2022, 9 (05): : 802 - 814
  • [7] BRAND FRANCHISE EXTENSION - NEW PRODUCT BENEFITS FROM EXISTING BRAND NAMES
    TAUBER, EM
    BUSINESS HORIZONS, 1981, 24 (02) : 36 - 41
  • [8] Enhancing brand loyalty through online brand communities: the role of community benefits
    Huang, Travis K.
    Wang, Yi-Ting
    Lin, Kuan-Yu
    JOURNAL OF PRODUCT AND BRAND MANAGEMENT, 2022, 31 (05): : 823 - 838
  • [9] Design benefits, emotional responses, and brand engagement
    Franzak, Frank
    Makarem, Suzanne
    Jae, Haeran
    JOURNAL OF PRODUCT AND BRAND MANAGEMENT, 2014, 23 (01): : 16 - +
  • [10] Multiple Stakeholders' Perspectives on Franchisee Brand Benefits
    Ghantous, Nabil
    Jaolis, Ferry
    REDISCOVERING THE ESSENTIALITY OF MARKETING, 2016, : 637 - 638