Anshan city brand management strategy

被引:0
|
作者
Liu, Hongyu [1 ]
Xu, Liu [1 ]
Na, Pan [2 ]
机构
[1] Liu, Hongyu
[2] Xu, Liu
[3] Na, Pan
来源
Liu, H. | 1600年 / Journal of Chemical and Pharmaceutical Research卷 / 06期
关键词
D O I
暂无
中图分类号
学科分类号
摘要
引用
收藏
页码:509 / 514
相关论文
共 50 条
  • [11] The Importance of Design Management to Brand Strategy
    Wang, Jia
    Li, Min
    Wan, Tingyu
    2019 7TH INTERNATIONAL FORUM ON INDUSTRIAL DESIGN, 2019, 573
  • [12] City brand strategy evaluation: in search of effectiveness indicators
    Herezniak, Marta
    Anders-Morawska, Justyna
    JOURNAL OF PLACE MANAGEMENT AND DEVELOPMENT, 2015, 8 (03) : 187 - 205
  • [13] City brand management (CBM): The case of Kazakhstan
    Hugo Gaggiotti
    Patrick Low Kim Cheng
    Olga Yunak
    Place Branding and Public Diplomacy, 2008, 4 (2) : 115 - 123
  • [14] City brand management (CBM): The case of Kazakhstan
    Gaggiotti, Hugo
    Cheng, Patrick Low Kim
    Yunak, Olga
    PLACE BRANDING AND PUBLIC DIPLOMACY, 2008, 4 (02) : 115 - 123
  • [15] The Study on the City Brand Strategic Management Mode
    Liu Zhongwen
    Zhang Ke
    Wang Jing
    WSM: 2008 INTERNATIONAL WORKSHOP ON STRATEGY AND MARKETING, PROCEEDINGS, 2008, : 65 - 69
  • [16] Research on the Cultural Tourism City of Jingdezhen City Based on the Strategy of City Brand Visual Image
    Wang, Min
    2017 5TH INTERNATIONAL CONFERENCE ON PHYSICAL EDUCATION AND SOCIETY MANAGEMENT (ICPESM 2017), VOL. 2, 2017, 71 : 58 - 61
  • [17] Research on Sunshade Survey of building in Anshan city
    Yang, Fengyun
    Zhao, Wen
    Xu, Maolin
    ADVANCES IN CIVIL ENGINEERING, PTS 1-4, 2011, 90-93 : 1776 - +
  • [18] Study on Risk and Management of Brand Extension Strategy
    Jin, Hong
    2014 2ND INTERNATIONAL CONFERENCE ON PSYCHOLOGY, MANAGEMENT AND SOCIAL SCIENCE (PMSS 2014), PT 1, 2014, 49 : 81 - 84
  • [19] Exploring conspicuous compassion as a brand management strategy
    Childs, Michelle
    Kim, Seeun
    JOURNAL OF PRODUCT AND BRAND MANAGEMENT, 2019, 28 (04): : 540 - 554
  • [20] Value Analysis on Brand Strategy and Design Management
    Li Jichun
    PROCEEDINGS OF THE 3RD INTERNATIONAL CONFERENCE ON PRODUCT INNOVATION MANAGEMENT, VOLS I AND II, 2008, : 1785 - 1788