CONJOINT-ANALYSIS RELIABILITY - EMPIRICAL-FINDINGS

被引：43
|
作者：
REIBSTEIN, D
BATESON, JEG
BOULDING, W
机构：
[1] LONDON GRAD SCH BUSINESS STUDIES,LONDON,ENGLAND
[2] DUKE UNIV,DURHAM,NC 27706
来源：
MARKETING SCIENCE | 1988年 / 7卷 / 03期
关键词：
D O I：
10.1287/mksc.7.3.271
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：271 / 286
页数：16
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