PERCEPTOR - MODEL FOR PRODUCT POSITIONING

被引：0
|
作者：
URBAN, GL [1 ]
机构：
[1] MIT,CAMBRIDGE,MA 02138
来源：
REVUE FRANCAISE DU MARKETING | 1977年 / 70期
关键词：
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：35 / 52
页数：18
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