BENEFIT SEGMENTATION IN INDUSTRIAL-MARKETS

被引：0

|

作者：

MORIARTY, RT ^{[1
]}

REIBSTEIN, DJ ^{[1
]}

机构：

[1] UNIV PENN,WHARTON SCH,PHILADELPHIA,PA 19104

来源：

JOURNAL OF BUSINESS RESEARCH | 1986年 / 14卷 / 06期

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D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

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页码：463 / 486

页数：24

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