共 50 条
- [32] MARKETING AND FINANCIAL CONTROL - JOHNSON,AS JOURNAL OF THE MARKET RESEARCH SOCIETY, 1968, 10 (01): : 61 - 61
- [33] The differentiated marketing of financial brands Proceedings of the 3rd International Conference on Innovation & Management, Vols 1 and 2, 2006, : 850 - 853
- [34] FINANCIAL MEASUREMENT OF MARKETING PERFORMANCE CHANGES IN SOCIAL AND BUSINESS ENVIRONMENT, 2009, : 363 - 370
- [35] FINANCIAL MARKETING: THEORETICAL ASPECTS ACTUAL PROBLEMS OF ECONOMICS, 2010, (108): : 255 - 259