INTERNATIONAL MARKETING EFFECTIVENESS OF TECHNOLOGY-ORIENTED SMALL FIRMS

被引：75
|
作者：
KIRPALANI, VH [1 ]
MACINTOSH, NB [1 ]
机构：
[1] QUEENS UNIV,SCH BUSINESS,KINGSTON K7L 3N6,ONTARIO,CANADA
来源：
JOURNAL OF INTERNATIONAL BUSINESS STUDIES | 1980年 / 11卷 / 03期
关键词：
D O I：
10.1057/palgrave.jibs.8490625
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：81 / 90
页数：10
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