INNOOVATIVE MARKETING STRATEGY OF DEVELOPMENT OF BUSINESS IN INFORMATION SOCIETY

被引：0
|
作者：
Ianenko, M. B. [1 ]
机构：
[1] St Petersburg State Trade Fnd Econ Univ, St Petersburg, Russia
来源：
JOURNAL OF MINING INSTITUTE | 2013年 / 205卷
关键词：
gas complex; competition; marketing strategies; innovation;
D O I：
暂无
中图分类号：
TD [矿业工程];
学科分类号：
0819 ;
摘要：
Analyzes the main problems and prospects of serving the gas industry service providers. Showing innovative components and provides recommendations on the formation of the marketing in the service area of the gas sector.
引用
收藏
页码：285 / 289
页数：5
相关论文
共 50 条
  • [21] Academy of Marketing Conference 2005 "Marketing: Building Business, Shaping Society"
    Uighallachoir, Kate
    JOURNAL OF MARKETING MANAGEMENT, 2005, 21 (5-6) : 469 - 472
  • [22] Business strategy, marketing organization culture, and performance
    Stanley F. Slater
    Eric M. Olson
    Carol Finnegan
    Marketing Letters, 2011, 22 : 227 - 242
  • [23] Interdependence between experience marketing and business strategy
    Gupta, Seema
    JOURNAL OF INDIAN BUSINESS RESEARCH, 2012, 4 (03) : 170 - 193
  • [24] Psychological Strategy of Business Marketing in Big Data
    Xie Shao'an
    PROCEEDINGS OF 2014 INTERNATIONAL SYMPOSIUM - INTERNATIONAL MARKETING SCIENCE AND INFORMATION TECHNOLOGY, 2014, : 28 - 31
  • [25] LINKEDIN AND ITS IMPACT ON MARKETING STRATEGY IN BUSINESS
    Vykydalova, Nikola
    14TH ANNUAL INTERNATIONAL BATA CONFERENCE FOR PH.D. STUDENTS AND YOUNG RESEARCHERS (DOKBAT), 2018, : 289 - 299
  • [26] Facebook Marketing Strategy for Small Business in Malaysia
    Othman, Imran Hazimin
    Bidin, Azman
    Hussain, Hanafizan
    2013 INTERNATIONAL CONFERENCE ON INFORMATICS AND CREATIVE MULTIMEDIA (ICICM), 2013, : 236 - 241
  • [27] Business strategy, marketing organization culture, and performance
    Slater, Stanley F.
    Olson, Eric M.
    Finnegan, Carol
    MARKETING LETTERS, 2011, 22 (03) : 227 - 242
  • [28] DELINEATING THE SCOPE OF CORPORATE, BUSINESS, AND MARKETING STRATEGY
    VARADARAJAN, PR
    CLARK, T
    JOURNAL OF BUSINESS RESEARCH, 1994, 31 (2-3) : 93 - 105
  • [29] Customer information resources advantage, marketing strategy and business performance: A market resources based view
    Varadarajan, Rajan
    INDUSTRIAL MARKETING MANAGEMENT, 2020, 89 : 89 - 97
  • [30] Development of the Information Society and Rendering the Public Electronic Services for People and Business
    Masionyte, Grazina
    Motuziene, Stase
    RURAL DEVELOPMENT 2009 PROCEEDINGS, VOL 4, BOOK 2, PROCEEDINGS, 2009, : 277 - 282
12345