MASS-MEDIA AND POLITICAL COMMUNICATION

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作者：

BALLE, F ^{[1
]}

机构：

[1] UNIV PARIS 11,INST FRANCAIS PRESSE,F-91405 ORSAY,FRANCE

来源：

REVUE FRANCAISE DU MARKETING | 1978年 / 72期

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F [经济];

学科分类号：

02 ;

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页码：43 / 49

页数：7

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