Detecting the Creative in Written Discourse

This article explores the notion of creativity as it relates to writing. It supports the tenet that all written texts, regardless of genre, contain creative elements to varying degrees, one reason being the representational aspect of language and, in particular, written language. It proposes that it would be more productive to examine written creativity on a continuum rather than through an exclusive dichotomy between creative and non-creative, and describes the elements that would be involved in such a continuum. The article explains some pertinent approaches to creativity, both linguistic and non-linguistic, and leads to a discussion of creative techniques on semantic, syntactic, and textual levels, drawing examples from a database of different texts.