ALTERNATIVE WAYS OF SEEKING KNOWLEDGE IN CONSUMER RESEARCH

被引:322
|
作者
HUDSON, LA [1 ]
OZANNE, JL [1 ]
机构
[1] VIRGINIA POLYTECH INST & STATE UNIV, DEPT MKT, BLACKSBURG, VA 24061 USA
关键词
D O I
10.1086/209132
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:508 / 521
页数:14
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