SIMULATION FOR DECISION-MAKING IN MARKETING

被引：5

作者：

WEISS, DL

机构：

来源：

JOURNAL OF MARKETING | 1964年 / 28卷 / 03期

关键词：

D O I：

10.2307/1249157

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：45 / 50

页数：6

共 50 条

[41] INTELLIGENT DECISION-MAKING THROUGH A SIMULATION OF EVOLUTION
FOGEL, LJ
OWENS, AJ
WALSH, MJ
IEEE TRANSACTIONS ON HUMAN FACTORS IN ELECTRONICS, 1965, HFE6 (01): : 13 - &
[42] VISUAL INTERACTIVE SIMULATION AN AID TO DECISION-MAKING
HURRION, RD
SECKER, RJR
OMEGA-INTERNATIONAL JOURNAL OF MANAGEMENT SCIENCE, 1978, 6 (05): : 419 - 426
[43] BUSINESS SIMULATION FOR DECISION-MAKING - HOUSE,WC
ALT, FB
INTERFACES, 1980, 10 (01) : 117 - 118
[44] COUNSELOR - SIMULATION GAME FOR VOCATIONAL DECISION-MAKING
SHARAN, S
COLODNER, C
SIMULATION & GAMING, 1976, 7 (02) : 193 - 208
[45] THE ARBITRAL DECISION-MAKING PROCESS - A COMPUTERIZED SIMULATION
GULLETT, CR
GOFF, WH
PERSONNEL JOURNAL, 1980, 59 (08) : 663 - 667
[46] SIMULATION, SYNTHESIS AND URBAN PUBLIC DECISION-MAKING
GOLDBERG, MA
MANAGEMENT SCIENCE SERIES B-APPLICATION, 1973, 20 (04): : 629 - 643
[47] SIMULATION IN DECISION-MAKING - A CASE-STUDY
SULE, DR
TOLBERT, D
GOMEZ, G
COMPUTERS & INDUSTRIAL ENGINEERING, 1981, 5 (04) : 227 - 244
[48] The Application of Utility Theory in the Decision-Making of Marketing Risk Management
Shi, Gonglong
Wang, Qian
PROCEEDINGS OF THE INTERNATIONAL ACADEMIC CONFERENCE ON FRONTIERS IN SOCIAL SCIENCES AND MANAGEMENT INNOVATION (IAFSM 2018), 2018, 62 : 303 - 310
[49] The Marketing Enlightenment from Consumer Behavior Decision-making Anomalies
Lu Lingxia
Wang Yanxun
PROCEEDINGS OF 2010 INTERNATIONAL CONFERENCE ON THE GROWTH OF FIRMS AND MANAGEMENT INNOVATION, 2010, : 161 - 165
[50] THE MANAGERIAL FACTOR AND RESEARCH ON DECISION-MAKING IN AGRICULTURAL MARKETING FIRMS
FRENCH, CE
JOURNAL OF FARM ECONOMICS, 1965, 47 (01): : 23 - 35

← 1 2 3 4 5 →