INFORMATION CONTROL AND THE POWER AND POLITICS OF MARKETING

被引：10

|

作者：

PIERCY, NF

机构：

来源：

JOURNAL OF BUSINESS RESEARCH | 1989年 / 18卷 / 03期

关键词：

D O I：

10.1016/0148-2963(89)90047-7

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：229 / 243

页数：15

相关论文

共 50 条

[41] Consumer democracy: The marketing of politics
Heather Savigny
British Politics, 2014, 9 : 504 - 505
[42] On Marketing Strategy in Electoral Politics
Sridhar Moorthy
Customer Needs and Solutions, 2019, 6 (3-4) : 57 - 62
[43] Consumer Democracy: The Marketing of Politics
Christian, Michael Burke
CANADIAN JOURNAL OF COMMUNICATION, 2016, 41 (01)
[44] Consumer democracy: The marketing of politics
Savigny, Heather
BRITISH POLITICS, 2014, 9 (04) : 504 - 505
[45] Consumer Democracy: The Marketing of Politics
Mattes, Kyle
POLITICAL COMMUNICATION, 2016, 33 (01) : 166 - 168
[46] The Politics of Marketing the Labour Party
Blair, Alasdair
CONTEMPORARY BRITISH HISTORY, 2008, 22 (01) : 137 - 142
[47] Consumer Democracy: The Marketing of Politics
Lilleker, Darren G.
INTERNATIONAL JOURNAL OF PRESS-POLITICS, 2015, 20 (03): : 386 - 388
[48] Sources and use of marketing information by marketing managers
Bennett, Roger
JOURNAL OF DOCUMENTATION, 2007, 63 (05) : 702 - 726
[49] Sovereignty, Power, Control: Politics in the States of Western India
Chaturvedi, Vinayak
INDIAN ECONOMIC AND SOCIAL HISTORY REVIEW, 2009, 46 (01): : 144 - 146
[50] MARKETING INFORMATION LITERACY
Seale, Maura
COMMUNICATIONS IN INFORMATION LITERACY, 2013, 7 (02) : 154 - 160

← 1 2 3 4 5 →