Brand Royalty: How the World's Top 100 Brands Thrive & Survive

被引：0

作者：

Alessandri, Sue ^{[1
]}

机构：

[1] Syracuse Univ, SI Newhouse Sch Publ Commun, Syracuse, NY 13244 USA

来源：

CORPORATE REPUTATION REVIEW | 2007年 / 10卷 / 04期

关键词：

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：319 / 321

页数：3

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