MARKETING ETHICS AND THE TECHNIQUES OF NEUTRALIZATION

被引：69
|
作者：
VITELL, SJ [1 ]
GROVE, SJ [1 ]
机构：
[1] CLEMSON UNIV,MKT,CLEMSON,SC 29631
来源：
JOURNAL OF BUSINESS ETHICS | 1987年 / 6卷 / 06期
关键词：
D O I：
10.1007/BF00383285
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：433 / 438
页数：6
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