PREDICTORS OF NEWSPAPER ADVERTISEMENT READERSHIP

被引：0
|
作者：
TROLDAHL, VC
JONES, RL
机构：
来源：
JOURNAL OF ADVERTISING RESEARCH | 1965年 / 5卷 / 01期
关键词：
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：23 / 27
页数：5
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