Evaluation of Sexual Communication Message Strategies

被引：0
|
作者：
W Douglas Evans
Kevin C Davis
Cindy Umanzor
Kajal Patel
Munziba Khan
机构：
[1] The George Washington University,School of Public Health and Health Services, Department of Prevention and Community Health
[2] Research Triangle Institute,Social, Statistical and Environmental Sciences, Public Health Economics and Policy Research Program
来源：
Reproductive Health | / 8卷
关键词：
Sexual Debut; Sexual Communication; Message Content; Content Index; Stylistic Feature;
D O I：
暂无
中图分类号：
学科分类号：
摘要：
Parent-child communication about sex is an important proximal reproductive health outcome. But while campaigns to promote it such as the Parents Speak Up National Campaign (PSUNC) have been effective, little is known about how messages influence parental cognitions and behavior. This study examines which message features explain responses to sexual communication messages.
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