Bricks matter – The role of supply chains in building market-driven differentiation

被引：0
|
作者：
Tom Breur
机构：
[1] XLNT Consulting,
来源：
Journal of Marketing Analytics | 2013年 / 1卷 / 2期
关键词：
D O I：
10.1057/jma.2013.9
中图分类号：
学科分类号：
摘要：
引用
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页码：124 / 126
页数：2
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