Imaginative communities and place branding

被引:0
|
作者
Robert Govers
机构
来源
关键词
D O I
暂无
中图分类号
学科分类号
摘要
引用
收藏
页码:1 / 5
页数:4
相关论文
共 50 条
  • [21] Handbook on place branding and marketing
    Budovska, Veronika
    SCANDINAVIAN JOURNAL OF HOSPITALITY AND TOURISM, 2018, 18 : S107 - S109
  • [22] Handbook on Place Branding and Marketing
    Kavaratzis, Mihalis
    TOURISM ANALYSIS, 2019, 24 (02): : 257 - 258
  • [23] ‘Where is place branding heading?’
    Philip Kotler
    Israel D Nebenzahl
    Vladimir Lebedenko
    Seppo Rainisto
    David Gertner
    Rita Clifton
    Peter van Ham
    Ojárs Kalniņš
    Nigel Morgan
    Nicolas Papadopoulos
    Magne Supphellen
    Karl-Erik Norrman
    Jan Melissen
    Graham Wason
    Dipak R Pant
    Derek Hall
    David O'Donovan
    Yvonne Johnston
    Creenagh Lodge
    József Berács
    David Aaker
    Place Branding, 2004, 1 (1): : 12 - 35
  • [24] A research agenda for place branding
    Wise, Nicholas
    LOCAL ECONOMY, 2023, 38 (04): : 418 - 419
  • [25] Legitimacy and inclusivity in place branding
    Bisani, Shalini
    Daye, Marcella
    Mortimer, Kathleen
    ANNALS OF TOURISM RESEARCH, 2024, 109
  • [26] The four Rs of place branding
    Aitken, Robert
    Campelo, Adriana
    JOURNAL OF MARKETING MANAGEMENT, 2011, 27 (9-10) : 913 - 933
  • [27] PLACE BRANDING IN THE CULTURE OF DESIGN
    Homadovski, Aleksandar
    PROSTOR, 2010, 18 (01): : 190 - 203
  • [28] Place branding: The state of the art
    van Ham, Peter
    ANNALS OF THE AMERICAN ACADEMY OF POLITICAL AND SOCIAL SCIENCE, 2008, 616 : 126 - 149
  • [29] The narrative nature of place branding
    Hansen, Rebecca Hjortegaard
    PLACE BRANDING AND PUBLIC DIPLOMACY, 2010, 6 (04) : 268 - 279
  • [30] Is place branding a capitalist tool?
    Simon Anholt
    Place Branding, 2006, 2 (1): : 1 - 4