Re-Examining the Overjustification Effect

The purpose of the present investigation was to extend the research related to the possible negative side effects of extrinsic reinforcement on children's compliant behavior, particularly the overjustification effect. Specifically, this study examined the effects of a token reinforcement procedure in a naturalistic environment (third grade classroom) on children's compliance with classroom rules. Three students exhibiting high compliance with classroom rules were selected. Results indicated that the introduction of a token reinforcement program contingent on the occurrence of rule compliance had no detrimental effect on their rule compliant behavior following the withdrawal of the token procedure (i.e., comparison of Baseline I and Baseline II). Thus, the overjustification effect was not supported.