Post-Project Market Review as a Tool for Stimulating Commercialisation of Knowledge Creation Projects

被引：0

作者：

Bout, Liesbeth Y. ^{[1
]}

Lombaers, Jaap H. M. ^{[2
]}

Constantinides, Efthymios ^{[3
]}

de Weerd-Nederhof, Petra C. ^{[3
]}

机构：

[1] Capgemini Consulting Serv, POB 2575, NL-3500 GN Utrecht, Netherlands

[2] TNO Ind Technol, NL-5600 HE Eindhoven, Netherlands

[3] Univ Twente, Sch Business Publ Adm & Technol, NL-7500 AE Enschede, Netherlands

来源：

NEW TECHNOLOGY-BASED FIRMS IN THE NEW MILLENNIUM, VOL 7: PRODUCTION AND DISTRIBUTION OF KNOWLEDGE | 2009年 / 7卷

关键词：

RESEARCH-AND-DEVELOPMENT;

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

Post-Project Reviews are mainly used as a tool to improve organisational learning (Busby, 1999; von Zedtwitz, 2002). However, the concept of post-project review can also be used as a tool to identify new market potential and to hand over technical knowledge from technical to marketing personnel (von Zedtwitz, 2002). This chapter presents the findings of a research project on the improvement of commercialisation at a research organisation. After the problem analysis, a session based on the concept of post-project reviews is introduced as one of the potential solutions to improve the commercialisation of knowledge creation projects.

引用

页码：89 / 101

页数：13