SOCIALLY RESPONSIBLE MARKETING, NEW TREND IN MARKETING

被引:0
|
作者
Musetescu, Adina [1 ]
Nicolau, Irina [2 ]
机构
[1] Bucharest Fac Int Econ Relat, Bucharest, Romania
[2] Dimitrie Cantemir Univ, Bucharest Fac Int Business & Econ, Bucharest, Romania
来源
METALURGIA INTERNATIONAL | 2010年 / 15卷
关键词
a collective of identical contracts; the credibility premium; the homogeneous linear credibility model; unbiased estimator;
D O I
暂无
中图分类号
TF [冶金工业];
学科分类号
0806 ;
摘要
In this paper, we give the mathematical theory of the credibility model, which consists of a portfolio of contracts, for homogeneous credibility estimators. The theorem obtained (see section 1) shows that this happens to give the optimal unbiased homogeneous linear credibility result.
引用
收藏
页码:66 / 70
页数:5
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