How to effectively compete against private-label brands

被引：0
|
作者：
Ashley, SR
机构：
来源：
JOURNAL OF ADVERTISING RESEARCH | 1998年 / 38卷 / 01期
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暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
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页码：75 / 82
页数：8
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