INTERNATIONAL MARKETING RESEARCH: OPPORTUNITIES AND CHALLENGES IN THE 21ST CENTURY

被引：3

作者：

Rialp, Alex ^{[1
]}

Rialp, Josep ^{[1
]}

机构：

[1] Autonomous Univ Barcelona, Coll Econ & Business Sci, Dept Business Econ, Barcelona, Spain

来源：

INTERNATIONAL MARKETING RESEARCH | 2006年 / 17卷

关键词：

D O I：

10.1016/S1474-7979(06)17019-2

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

[No abstract available]

引用

页码：1 / 62

页数：62

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