Performance Evaluation of Service Innovation Strategy Implementation in Enterprise Based on BSC

被引：0
|
作者：
Cen Yu [1 ]
Yu Liying [1 ]
机构：
[1] Shanghai Univ, Sch Management, Shanghai 200072, Peoples R China
来源：
PROCEEDINGS OF 2009 INTERNATIONAL CONFERENCE ON MANAGEMENT SCIENCE AND ENGINEERING | 2009年
关键词：
Service innovation strategy; Balanced Scorecard; Performance Evaluation;
D O I：
暂无
中图分类号：
F8 [财政、金融];
学科分类号：
0202 ;
摘要：
The paper first defines the connotation of enterprise service innovation strategy, then analyses the feasibility of using Balanced Scorecard (BSC) in service innovation strategy. It believes BSC theory and the implementation process of service innovation strategy have relationship, and causal links. After that, the paper builds a service innovation strategy model of service industries based on the four dimensions of finance, customer, internal business process, learning and growth. Finally, it sets up a multi-level service innovation strategy evaluation system, which can provide advice for the enterprise to implement service innovation strategy.
引用
收藏
页码：300 / 304
页数：5
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