共 50 条
- [31] Ritzer's McDonaldization and applied qualitative marketing research QUALITATIVE MARKET RESEARCH, 2005, 8 (03): : 296 - +
- [36] Qualitative Research Methods in Public Relations and Marketing Communications MANAGING SERVICE QUALITY, 2012, 22 (01): : 98 - 100
- [40] Research on Marketing of Sichuan Traders' Spirit and Cultural Influence PROCEEDINGS OF THE FIFTEENTH INTERNATIONAL SYMPOSIUM - MANAGEMENT SCIENCE AND ENGINEERING (2016), 2016, : 78 - 81