EXPLAINING THE PROCESS OF CORPORATE COMMUNITY INVOLVEMENT THROUGH THE PERSPECTIVE OF THE BEHAVIORAL THEORY OF THE FIRM

被引：0
|
作者：
Uyan-Atay, Bilge [1 ]
Brammer, Stephen [1 ]
Millington, Andrew [1 ]
机构：
[1] Univ Bath, Sch Management, Ctr Business Org & Soc, Bath BA2 7AY, Avon, England
来源：
PROCEEDINGS OF THE 20TH ANNUAL MEETING OF THE INTERNATIONAL ASSOCIATION FOR BUSINESS AND SOCIETY | 2009年 / 20卷
关键词：
corporate community involvement; the behavioral theory of the firm; case study; companies situated in Turkey;
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
In this study, we aim to illustrate the process of corporate community involvement (CCI) decision-making and the choice of corporate community involvement behaviors within the confines of behavioral theory of the firm. Case study approach will be taken for this study. Four different genres of companies are chosen in Turkey (e. g. multinational, holding company, subsidiary, joint venture). Five core concepts of the behavioral theory of the firm are studied and analyzed based on the findings related to corporate community involvement decisions process of the 4 studied companies.
引用
收藏
页码：55 / 67
页数：13
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