Market Study of Durable Consumer Products in Multi-user Virtual Environments<bold> </bold>

被引:2
|
作者
Quevedo, Washington X. [1 ]
Benavides, Olga J. [1 ]
Rocha, Veronica A. [1 ]
Gallardo, Cristian M. [1 ]
Acosta, Aldrin G. [1 ]
Tapia, Julio C. [1 ]
Andaluz, Victor H. [1 ]
机构
[1] Univ Fuerzas Armadas ESPE, Sangolqui, Ecuador
关键词
Virtual reality; Product designers; Consumers; Analysis of demand; Multi-user<bold>; </bold>;
D O I
10.1007/978-3-319-95270-3_6
中图分类号
TP18 [人工智能理论];
学科分类号
081104 ; 0812 ; 0835 ; 1405 ;
摘要
This article describes an analysis of the demand of a product or service through virtual environments to measure the acceptance of it in consumers. The developed system consists of a virtual reality environment, which involves both designers in the characterization of the prototype and users in measuring the acceptability of the product in the market, in order to optimize human and economic resources for the company. The developed application considers a multi-user system where a user should enter at the beginning of the application inviting a certain number of people to participate in the analysis of the prototype of the product and make the changes that are considered convenient. Modification options allow users to interact simultaneously with the product, creating different models. The interaction of users subject to testing, contributes to the measurement of the acceptability of the characteristics of the product through manipulation and observation in virtual environments.<bold> </bold>
引用
收藏
页码:86 / 100
页数:15
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