Selection of the Proper Revenue and Pricing Model for SaaS

被引:1
|
作者
Ojala, Arto [1 ]
机构
[1] Univ Jyvaskyla, Dept Comp Sci & Informat Syst, Jyvaskyla, Finland
关键词
Revenue models; software pricing; cloud computing; SaaS; SHORT-TERM; INFORMATION; DISCRIMINATION; ADOPTION; SOFTWARE; GOODS;
D O I
10.1109/CloudCom.2014.27
中图分类号
TP [自动化技术、计算机技术];
学科分类号
0812 ;
摘要
Recent research on software revenue and pricing models has revealed important ways in which firms can benefit from software renting. However, it is still unclear how SaaS providers select a proper revenue and pricing model to make their services attractive for customers. Based on 32 interviews with software professionals from four case firms, this study reveals how different factors impacted on the selection of a revenue and pricing model. It can be concluded that customers' needs were the main driving force to the selection of the most appropriate pricing and revenue model in the market.
引用
收藏
页码:863 / 868
页数:6
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