Decentralized business strategies in a multi-unit firm

被引：6

作者：

Chang, MH ^{[1
]}

Harrington, JE

机构：

[1] Cleveland State Univ, Dept Econ, Cleveland, OH 44115 USA

[2] Johns Hopkins Univ, Dept Econ, Baltimore, MD 21218 USA

来源：

ANNALS OF OPERATIONS RESEARCH | 2002年 / 109卷 / 1-4期

关键词：

D O I：

10.1023/A:1016391816826

中图分类号：

C93 [管理学]; O22 [运筹学];

学科分类号：

070105 ; 12 ; 1201 ; 1202 ; 120202 ;

摘要：

In a multi-unit firm, such as a retail chain or a multi-plant manufacturer, we compare the business strategies developed by unit managers with the strategies that maximize corporate profit. The setting is one in which units face different markets and where learning spillovers between two units are enhanced if their strategies are more similar. When there is a small number of units, we find a tendency for managers' strategies to be excessively tailored to their local market. When the firm has many units, unit strategies can be either excessively or insufficiently standardized.

引用

页码：77 / 98

页数：22

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