Public leisure facilities: managing customer expectations

被引：0
|
作者：
Robinson, L [1 ]
机构：
[1] Loughborough Univ Technol, Inst Sport & Leisure Policy, Loughborough LE11 3TU, Leics, England
来源：
PROCEEDINGS OF THE INSTITUTION OF CIVIL ENGINEERS-MUNICIPAL ENGINEER | 2004年 / 157卷 / 02期
关键词：
management; marketing & public relations; recreational facilities;
D O I：
暂无
中图分类号：
TU [建筑科学];
学科分类号：
0813 ;
摘要：
This paper examines the impact of customer expectations on the management of public leisure services, arguing that public leisure providers will need to shift their attention from the management of service quality, to focus on the management of customer expectations of their services.
引用
收藏
页码：129 / 133
页数：5
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